About the Partner Program

The Buffalo Partner Program is open exclusively to value-added resellers, systems integrators and IT solutions providers who have an account in good standing with one of our four distributors - D&H, Ingram-Micro, Synnex or TechData.

The Buffalo Partner Program helps you sustain existing relationships while equipping you with sales and marketing tools to help you break into new markets and generate new revenue opportunities.

As an extension of our sales team, we recognize the essential role you play in selling and promoting Buffalo products. As a Buffalo Partner, you receive one-on-one collaboration with a dedicated Buffalo Account Manager who is available to answer your questions and support your sales objectives. Our goal is to provide you with the products, tools and programs necessary to help grow your business and increase your profitability. As a partner, you immediately have access to sign up for Red Rewards SPIFF program.

Buffalo Partner Program Requirements



Authorized Partner Logo


Silver Partner Logo


Authorized Partner Logo
Meet minimum quarterly revenue commitment No Yes
Must be an established Value-Added Reseller, systems integrator or solutions provider Check! Check! Check!
Must have an account with at least one Buffalo Distributor Check! Check! Check!

Buffalo Partner Program Benefits:

Benefit Authorized Silver Gold
Front-end Discounts Check! Check! Check!
Back-end Discounts     Check!
Access to Gov/Ed Discounts (Stackable) - Government/Education
  • Discount for Government and Education opportunities
  • Contact your D&H, Ingram Micro or Tech Data sales representative
  • Provide End-User information
  • Discount applied upon verification
Check! Check! Check!
Dedicated Partner Program Rep Check! Check! Check!
Access to Marketing Development Funds (MDF) with Prior Approval Check! Check! Check!
Priority Technical Support with Priority Customer ID Check! Check! Check!
30 Day "Risk Free" Demo Check! Check! Check!
Not For Resale (NFR) + Demo (NFR) Discount Offer
  • Buffalo Americas offers our Resellers a NFR Program for demonstration equipment
  • One order per Reseller every 6 months
  • Complete the NFR Form -
    Download NFR Formopens in new window and fax it to 512-794-8606 or email
Check! Check! Check!
Evaluation Unit Discounts Check! Check! Check!
Deal Registration Check! Check! Check!
Priority Return Material Authorization (RMA) Processing Check! Check! Check!
Access to Buffalo Partner Sales Tools and Technical Training Check! Check! Check!
Access to Partner Portal Check! Check! Check!
Partner Welcome Kit Check! Check! Check!
Reseller Council Check! Check! Check!
RED Rewards SPIFF Program Check! Check! Check!
Exclusive Monthly Promotions Check! Check! Check!
Access to "White Label" Marketing Materials Check! Check! Check!
Buffalo Engineering Support Check! Check! Check!
Demand Generation Leads   Check! Check!
Logo Linked on Partner Listing   Check! Check!

Buffalo Americas reserves the right to modify or discontinue any product, program or discount without prior notice.

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